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UX Writing

Projects curated for their use of short-form wordsmithing and content strategy principles

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Speedrun these short writing prompts, then showcase your efforts with a design mockup

Daily UX Writing Challenges
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Nuanced edits to the short-form text on this e-commerce app

Wish App Copy Challenge
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Before and after... copy changes I made while revamping this pottery studio's website

Wandering Peacock [Writing focus]

UX Case Studies

Wandering Peacock Website

I acted as project manager for a team of 7 students as we redesigned a local pottery studio's website. I delegated tasks and kept the owner in the loop as we conducted market research, brainstormed features, developed wireframes, designed prototypes, and ran usability tests.

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Heuristic Evaluation | Brand Development | Wireframing | Prototyping | Usability Testing | Web Design |

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Bloomington Water Quality Communication System

During a course on Interaction Design Thinking, I collaborated with two students on a new communication system between Bloomington residents and water utility companies. We promise the water is fine!

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User Research | Online Surveys | Interviews | Prototyping | Usability Testing | Graphic Design | Presentations

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Website Usability Report

I took a web design course where we learned how to "not make people think" when they're visiting your website. I conducted an in-depth usability analysis of escape rooms in the Indy area and compiled my findings into a series of design recommendations.

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Heuristic Evaluation | Usability Testing | Web Design

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Xtern Case Study

During TechPoint's 2021 Xtern Work Assessment, I iterated on an app that would assist Xtern students in finding CoWorking spaces for their virtual internship experiences.

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User Research | Competitor Analysis | Interviews | Affinity Diagram | User Persona | Scenarios | Wireframing

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TV Workout Plugin

Working out while watching TV? I used various forms of research to develop a community supported plug-in that pairs tv shows with follow-along exercises.

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Market Research | Interviews | Observations | Wireframing

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AR Skill Building Experiences

My exploration into extended reality and gaming behaviors led me to create a new Augmented Reality experience for gamified skill-building at home. 

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Market Research | Virtual Interviews | In-Person Focus Groups | Wireframing

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Online Shopping for Leggings

I conducted market and user research on Women’s leggings, so I could iterate on a new platform for convenient, personalized online shopping. 

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Heuristic Evaluation | Competitor Analysis | Virtual Focus Groups | Wireframing

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© Michaela Krawczyk

Updated June 2025

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